Here's a good argument about deal popularity ...
Popular deals should be specifically defined as deals that get the most interests from shoppers and also get the most attention from those shoppers toward redemption. Under such argument, deals that get the most eye balls (impressions) along do not fully qualify them as popular deals, but just deals that may be popular, just may be. A truly popular deal should be a deal that is not only viewed by readers but also be clicked upon a lot, which indicates potential buyers are not only interested in reading about the deal, but also have intention to take further steps toward going on to the merchant site. Such definition of popularity is user-driven.
Digg has a
Tech Deal topic ordered by digged time that they call it 'upcoming stories' in the Tech Deals topic and I found it useful. Their popularity are based on number of 'diggs' posted by registered users on Digg.com. The stories might be fresh, but the deals the stories cover might be out-of-date already when you get to them.
Unlike Digg that bases the popularity on number of Diggs, popular coupon deals and product deals listed on Keeca.com homepage are based on real statistics collected from anonymous visitors' go-to-merchant actions in a given time frame. Those deals that we know are expired already are automatically excluded from the popular listings on Keeca.com in order to avoid promoting deals that are dead already. Multiple go-to-merchant actions/clicks originated from the same browser are only considered one and only one votes for the deal, which make the statistics more objective.
